Last updated April 18, 2017
THE FUTURE OF ADVISING SBDC BUSINESS CLIENTS
What is an eAdvisor?
An eAdvisor engages with clients through online training and coaching. They take a blended approach to learning on three essential levels:
- Administering high impact, interactive training courses to clients
- Coaching clients on comprehension and execution of key business principles.
- Assisting new entrepreneurs to grow and scale their ideas into small business success
How is an eAdvisor different from an Advisor?
Currently, Advisors offer live training and coaching and are limited as to the number of clients they may coach. eAdvisors have far greater reach and manageability with the online SBDC eAdvisor program.
Why is engagement important?
Research shows that learners with an eAdvisor course are 5X more likely to finish their course than without an eAdvisor. Courses that have an eAdvisor also have a higher perceived value and the client feels that they are being held accountable. When clients are engaged and learn, they come back to learn more, so retention of clients is the greatest benefit.
How Do I engage my clients?
As an eAdvisor, you have complete access to your clients data and activities within your classroom, including: instruction, course completion, surveys, questionnaires, tests, chat, certificates, grades, badges, reports and direct coaching.
How will becoming an eAdvisor enhance my personal brand?
Through your online classroom, you develop and present an online persona with a full bio and photo. Your brand is developed with the millennial generation of business owners. Clients become emotionally linked to eAdvisors that are always connected using technology and that show their experience and credentials. Your classroom can be personalized to the extent that you want to build your brand, attract a larger client base and add skills to your personal resume.
How do I become an eAdvisor?
STEP ONE: Attend an SBDC eAdvisor Webinar where you may signup for your first classroom (setup is free to Webinar attendees) and instruction on how to deliver your course, build your brand and manage your clients. REGISTER: SBDC eAdvisor Webinar
STEP TWO: Make a request for your own eAdvisor Classroom where you will deliver your first course. REQUEST: eAdvisor Classroom
May I train my current client base?
Yes. As an eAdvisor your reach will be much broader to train/coach your established small business clients. As your clients grow they will return with their own employees for more training with you.
Do I have to create a course?
No. There are 6 course templates from which to choose. The eAdvisor only needs to request a classroom and choose a template to get started. All classrooms are already built for convenience. The eAdvisor will manage the classroom much the same as they would a traditional physical classroom.
For example: the student purchases "Growing Your Business" from their eAdvisor. They enter the classroom through their online dashboard. The eAdvisor has full rights to personalize and add content. It is completely their own classroom.
How many classrooms/courses can I host as an eAdvisor?
eAdvisors may have as many classrooms/courses as they need to support the diversity of their client base. Global Classroom will share an annual review with the eAdvisor regarding the number of clients taking each of the eAdvisor’s courses.
May I train more than one client at a time?
Yes. This is a blended learning approach, which means your clients may take the training at their own pace. When either you or your clients want to interact with their eAdvisor they may do so through the interactive learning platform.
How long will it take to learn how to use the learning platform?
You will have enough training & knowledge after taking the “Setting Up Your eAdvisor Classroom” Webinar to get started. A follow-up Webinar for more advanced training will follow. Private training sessions for all your eAdvisors to receive hands on training with the platform are also available upon request. You are now ready to deliver your course to new clients and manage client success.
May I share a classroom/course with an associate?
No. An eAdvisor is required for every course as the key to the eAdvisor program lies in the engagement between eAdvisor and client. The research reveals a 400% increase in client engagement with this program. eAdvisors are more productive and retain more clients over time.
May eAdvisors recommend a course or copy a course of another eAdvisor?
SBDC eAdvisors may recommend courses of other eAdvisors, i.e. eAdvisors that are experts or have a specific focus like international trade. Please always remember that clients get attached to their eAdvisor and attachment creates high impact businesses. Copying an eAdvisor course is allowed as long as both eAdvisors agree. Please contact Russ Willis (firstname.lastname@example.org)
Why do I need to make the first course mandatory for my clients?
As an eAdvisor, your time is valuable. If a new client fills out your survey and takes your first course, they are showing a commitment to learn and grow a new business. If they don’t take this important first step, then perhaps they are not quite ready to take up more of your time.
How does my SBDC share in the revenue of my course?
With every course that you deliver to your clients, 30% is shared with the SBDC that delivers the course.
How do I get started?
STEP ONE: REGISTER: Attend SBDC eAdvisor Webinar
STEP TWO: REQUEST: Set up eAdvisor Classroom
SBDC eAdvisor Overview
SBDC eAdvisor is a platform for America’s SBDC Advisors to deliver training and coaching online. SBDC eAdvisor courses will expand the SBDC Advisor’s personal brand and increase business clients engagement with the online course content by over 400%.